Trilogy Sticks With MTV Networks for Virtual Pimp My Ride

Videogame software developer Trilogy Studios announced it will continue to collaborate with MTV Networks on MTVN's Pimp My Ride virtual world, which it helped launch.

Virtual Pimp My Ride features the same larger-than-life, West Coast-style car modification that popularized the MTV show of the same name. It also lets users personalize avatars and race their vehicles in multiplayer challenges. According to the company, Trilogy will help evolve the world, adding new features, additional functionality and "a deeper level of engagement."

The announcement marks an expansion for Trilogy's virtual world software development studio, which is aimed at developing new virtual world properties for media companies. "We’ve developed a business model that enables media companies to successfully monetize their franchises through virtual world networks including micro-transactions, in-game advertising and sponsorships, premium subscriptions and e-commerce," said Michael Pole, Trilogy's Chairman and CEO.

The Cool Car

The Unic Cars

What compels these car owners to go to extremes in the world of car modifications?

They are different, totally insane and head turning.

Unlike owners of brands like Ferrari, Porsche or Lamborghini, which compared to these cars, are common, these owners want to take car modification to the extreme….’how low can you go?’, ‘how big n bad is your spoiler?’. You can quite easily spend the same money on these cars as on purchasing a Ferrari.

As DannyBoy says “You can buy a Ferrari from anywhere….most people nowadays would not even bother looking at them, they are common you see……but these cars….you always get a comment….some people think they are ugly or stupid, but others think they are radical!…..the madder the badder….see!”

To these extreme modders, these cars are aesthetically pleasing….and pushing the boundaries of aerodynamics….a statement to the drones….we are unique, we are original! One thing is for sure….avoid those speed bumps!