Best Auto Car 2009

Brand Modification 2009

Honda gets attacked by cyber criminals (U.S)

Honda has contacted millions of customers after cyber criminals stolen a database enclosing names, email addresses, and VINs (the Vehicle Identification Number).

Around 2.2m Honda customers have been affected by the security breach. One theory suggests hackers sent out e-mails on behalf of Honda, tricking the end user into clicking on malicious attachments or links, thus handing over personal information.

A report by the Columbus Dispatch suggests the data was taken from a third-party company who sent out "Welcome" emails to customers who created accounts with the firm.

Honda’s luxury arm, Acura, also contacted a further 2.7m consumers after hackers stole customer e-mails addresses from a separate list.

Rising fuel prices threaten SUV sales (U.S)

Recently, sales of SUV’s and pick-up trucks have risen, but at late so have fuel prices, which may hinder sales and residual values of large SUV’s and pick-ups.

With fuel prices across the States averaging around $3 a gallon, it’s signing the highest levels observed since October 2008. An additional ¢50 may see customers purchasing smaller vehicles.

“If you see a ¢20 -¢30 price increase per gallon over the course of a couple weeks then of course people are going to panic,” Alec Gutierrez, analyst for vehicle evaluation at Kelley Blue Book, said. Nevertheless, Gutierrez noted that if prices increase steadily, it’ll give the “market a chance to react rationally.”

Some showrooms have already begun to see consumer’s down-size. A large amount of customers are ditching large SUV’s in favour for compact ones like the Honda CR-V, Toyota RAV4 and Mercedes GLK.

Jason Stewart, general manager of Earl Stewart Toyota of North Palm Beach in Florida said: “Our small SUVs are doing OK but the large SUVs and large trucks have definitely cooled off since the pickup in gas prices”.

He also claimed sales of the Toyota Prius have tripled at his dealership. Dealers are also reporting a decline in prices as an end result to shove consumer’s into smaller and more fuel efficient vehicles.