SPESIFIKASI Mahindra | Mobil Mikro-Hibrida
Indian car maker, Mahindra & Mahindra to make a step forward in the world automotive industry in his country. They announced plans to micro-hybrid vehicles. Base of multi-purpose vehicle (MPV) Xylo and this concept will be launched later in 2010.
In addition, Mahindra will also review Reva electric vehicles in 2011. Thus the programs cited in the Business Standard quoted Autoevolution, Saturday (10/07/2010).
"We plan to launch Xylo micro-hybrid before the end of this year," said Pawan Goenka, president of Mahindra & Mahindra. now, go Goenka, much remains to be done, including the launch Reva NXG NXR and by Q4 of 2011.
"Some people doubted the ability to revive after SAIC Ssangyong Mahindra, which is a larger company than Mahindra, failed to do so," said analyst based in Seoul Lig Investment & Securities Co., Ahn Soo Woong, last week.
"Taking a stake in Ssangyong operating under bankruptcy, can help Mahindra been the top SUV," said Goenka. Himself believe that Ssangyong and Mahindra to make a powerful combination to create a global SUV brand.
Mahindra plans to sell pickups and a double cabin truck early next year. The first product offered to U.S. consumers is Mahindra Scorpio SUV and bolero. Price Mahindra SUV will be offered in the range of U.S. $ 20,000 and $ 30,000.
Mahindra has invested U.S. $ 60 million-US $ 70 million to improve the appearance of the Scorpio SUV as pick-ups and established a 336 plus dealer network in the U.S..
However, the Mahindra brand is still a problem because it is not known at all by U.S. consumers. Analysts estimate, car manufacturers will face problems such as experienced by Hyundai, Toyota and Honda first.
On the other hand, compatriot producer, Tata Motors started to show tajinya as Indian automotive manufacturer to be reckoned with after the successful acquisition of Jaguar Land Rover and create the world's cheapest car, Tata Nano.
Micro-hybrid is very popular in Europe and North America with technology start / stop. Thus, the system can die this possibility vehicle engine in a condition queue and can go back by just pressing the gas pedal.
Well, Mahindra, according to Goenka, there were 50 000 vehicles are already fitted with the system. Xylo noted that micro-hybrid Scorpio and third after balero Maxitruck.
For information, Mahindra has bought 55.2 percent of shares Reva. That way, they become global famous in the world of electric vehicles.